Social media revolution, it’s definitely a thing and Id argue that there’s enough instances of its use to show that it works, but why is this the case?
Well the obvious major factor is the sheer number of people you can reach using social media. Looking at statistics from this year, every second people shared 100,000 tweets, almost 685,000 Facebook posts, 3,600 Instagram photos, and uploaded 48 hours of video onto YouTube.
With this amount of content being shared, the potential you have to reach huge numbers of people is unrivalled, and spreading awareness of the issue is the first step in creating revolution.
The next step is to actually get people to do something about it, and admittedly this is where the big weakness for using social media for revolution is found. On social media people are quick to say they support something but slow to act on their statements.
For the thousands of slacktivists though there will be people that will actually take action and that’s all that really matters, throughout history small groups of people standing together for a cause have brought about huge change.